2025 AGENDA

  • Check in at registration and enjoy breakfast while networking.

  • Terry Kawaja CEO & Founder, LUMA in

    Conor McKenna Partner, LUMA in

  • Sean Downey President, Americas & Global Partners, Google in

    Terry Kawaja CEO & Founder, LUMA in

  • Dave Penski CEO, Publicis Media in

    Terry Kawaja CEO & Founder, LUMA in

  • Shiv Singh CEO, Savvy Matters in

  • Connect and Collaborate.

  • Data has always been about scale and that proposition is further enhanced in an era of AI. This session will address how 1st- and 3rd-party data solutions are bringing scale to marketers seeking to reach the right audience.

    Verl Allen CEO, Claravine in

    Melinda Han Williams Chief Data Scientist, Dstillery in

    Joe Root CEO & Co-Founder, Permutive in

    Mathieu Roche CEO & Co-Founder, ID5 in

    Moderator: Allison Schiff Managing Editor, AdExchanger in

  • CTV is booming. More people are watching — and there’s more ad inventory than ever before. In this discussion, we’ll look at how the digital nature of CTV is creating new opportunities for the medium — helping to expand the base of potential advertisers, enabling more effective workflows and, finally, allowing for more engaging and interactive ad formats.

    Esra Bacher CTV Lead, Agency Exchange Partnerships, Google in

    Sean Buckley President, Revenue, Magnite in

    Ron Gutman CEO, Wurl, an AppLovin company in

    Arthur Querou CEO & Co-Founder, Vibe in

    Moderator: Alan Wolk Co-Founder & Lead Analyst, TVREV in

  • In an era dominated by walled gardens, the open web faces unique challenges but also vast opportunities. This forum will address how the ecosystem needs to innovate to deliver competitive results to marketers and publishers.

    Konrad Feldman CEO & Founder, Quantcast in

    Marc Guldimann CEO & Co-Founder, Adelaide in

    Tom Pachys CEO & Co-Founder, EX.CO in

    Roli Saxena CEO, NextRoll in

    Moderator: Ana Milicevic Principal & Co-Founder, Sparrow Advisers in

  • While Commerce Media continues to be one of the hottest topics in Ad Tech, it’s also in the midst of a shift from explosive hype to rationalization, as platforms and marketers seek efficiencies and incrementality from the Commerce Media opportunity. This comes as commerce is also increasingly integrated into the media ecosystem, from search to social and CTV, expanding the off-platform opportunity.

    James Avery CEO & Founder, Kevel in

    Elery Pfeffer CEO & Founder, Nift in

    Dave Pollet CEO, Incremental in

    Claire Wyatt GM, Client Service - Retail Media, The Trade Desk in

    Moderator: Andrew Lipsman Founder, Media, Ads + Commerce in

  • Gone are the days when the concepts of “brand” and “performance” advertising were mutually exclusive. This session will discuss how marketers must evolve their objective frameworks to take best advantage of blurring lines, and the corresponding solutions that help them capitalize across all stages of the consumer purchase lifecycle.

    Connor Archbold Co-CEO & Founder, Tracksuit in

    Neil Dhanowa Global Head, Display & Video 360 (DSP), Google in

    Brian Mandelbaum CEO, Attain in

    Stephen Upstone CEO & Founder, LoopMe in

    Moderator: Joanna O’Connell CIO, Omnicom Media Group in

  • After years of clear delineation between how data is used for planning, execution, and measurement, the lines are beginning to blur. In an AI-driven world, the feedback loop between audience / advertising insights and optimized execution is becoming increasingly tighter, leading some platforms to shift their position from post-bid to pre-bid. Hear how leaders are thinking about this shift, what they are doing about it, and how they expect the industry to change.

    Doug Campbell CSO, DoubleVerify in

    Chris Feo Chief Business Officer, Experian in

    Kaitlin Leary McCrann GM, Global Buyside Partnerships, Scope3 in

    Rich Raddon Co-CEO & Co-Founder, Zefr in

    Moderator: Shiv Gupta Founder, U of Digital in

  • The digital advertising supply chain is the most important revenue pipeline in the advertising industry. Yet today, it’s fragmented, inefficient and wasteful which leads to a variety of adverse consequences. This session will address what's needed to help simplify and improve the ecosystem.

    Andy Batkin CEO, Duration Media in

    Andrew Casale CEO & President, Index Exchange in

    Chandra Cirulnick VP, Global Supply Partnerships, Yahoo DSP in

    Stephanie Layser Global Head, Publisher Ad Tech Solutions, AWS, Amazon in

    Moderator: Lou Paskalis CEO, AJL Advisory in

  • AI’s impact on Ad Tech will be huge. This session will explore how AI-first companies will compete with incumbent advertising giants. Will being unshackled from legacy technology give them a pole position?

    Joe Hirsch CEO, PilotDesk in

    John Hoctor CEO & Co-Founder, Newton Research in

    Ali Manning COO & Co-Founder, Chalice in

    Michael Rubenstein Co-CEO & Co-Founder, Firsthand in

    Moderator: Ari Paparo CEO & Contributor, Marketecture in

  • Refresh and Network.

  • Krishan Bhatia VP, Global Video Advertising & Partnerships, Amazon Ads in

    Peter Naylor EIR, LUMA in

  • Taz Patel Head of Advertising & Shopping, Perplexity in

    Conor McKenna Partner, LUMA in

  • David Steinberg CEO & Co-Founder, Zeta in

    Terry Kawaja CEO & Founder, LUMA in

  • Jeff Green CEO & Founder, The Trade Desk in

    Terry Kawaja CEO & Founder, LUMA in

  • Terry Kawaja CEO & Founder, LUMA in

  • Cocktails, Connections, and Expanded Conversations.